In Season 15 of Shark Tank, United States Air Force veteran Haley McClain Hill pitched her military-inspired apparel brand, Torch, to the Sharks.
Torch offers bodysuits designed for women, which Haley refers to as “Warriorwear.”
Curious if the Sharks were inspired to make a deal with Torch?
Or,
What happened to Torch after Shark Tank?
Let’s find out the details in our thorough analysis on Torch Warrior Wear Shark Tank update and pitch recap…
If you’re short on time, here’s a quick overview of Torch Shark Tank Deal:
Quick Summary
Haley McClain Hill made her appearance on Season 15 of Shark Tank and secured a deal with Lori Greiner, receiving $150,000 in exchange for 22.5% equity in her business. As for an Torch Warriorwear Shark Tank update, the company remains operational and appears to be thriving. Additionally, Haley recently launched her first book, which is available for purchase on her website.
Table of Contents
Torch On Shark Tank
Shark | Result |
Lori Greiner | Accepted deal of $150,000 for 22.5% equity |
Kevin O’Leary | No Offer |
Robert Herjavec | No Offer |
Mark Cuban | No Offer |
Emma Grede | No Offer |
Torch Shark Tank Deal
- Business: Women’s Bodysuit
- Entrepreneur: Haley McClain Hill
- Asked For: $150,000 for 10% equity
- Shark Tank Deal: $150,000 for 22.5% equity
- Shark: Lori Greiner
Torch Company Info
Brand Name | TORCH Warriorwear |
Official Website | torchwarriorwear.com |
@torchwarriorwear | |
@torchwarriorwear | |
X (Twitter) | @torchwarrior |
torch-warriorwear | |
Where To Buy AU Baby Blanket | Check Price On Amazon |
Torch Warrior Wear Overview
Torch Warrior Wear is a unique military apparel company specializing in women’s bodysuits that blend comfort, functionality, and regulation compliance. Haley McClain Hill, with her background in the military and experience as an NFL cheerleader, identified a gap in the market.
Women in the armed forces had limited options when it came to tactical clothing that fit both their needs and the military’s strict uniform requirements.
The Torch Warrior Wear bodysuits come in various sleeve lengths and colors, all compliant with military standards. The fabric is breathable, stretchable, and comfortable—perfect for women who require optimal performance in high-pressure environments.
Initially aimed at military personnel, Haley’s product line is now expanding to cater to women in law enforcement, firefighting, and healthcare industries.
Torch Warriorwear Founder: Haley McClain Hill
Haley McClain Hill, the dynamic founder of TORCH Warriorwear, is a trailblazing entrepreneur, TEDx speaker, and United States Air Force veteran. Her impressive journey includes not only leading two successful companies—TORCH Warriorwear and Seek & Set Free—but also serving as a 2x former NFL cheerleader and podcast host of TORCHTalks.
Known for her powerful leadership, Haley has partnered with organizations like the Atlanta Falcons Cheerleaders and San Francisco 49ers Gold Rush Cheerleaders. In 2023, she won the Founders Live Minnesota Pitch Competition and has been invited to speak at high-profile military events like the NYC USO’s Fleet Week and the Joint Women’s Leadership Symposium.
In addition to her business ventures, Haley is an author with her debut book, “Light The TORCH: An Origin Story by the Creator of Warriorwear,” set to release in Summer 2024.
She shares her personal blueprint for making TORCH a global brand and will soon follow up with a second book, “Your Itty Bitty Guide to the NFL Cheerleading World.”
Haley’s diverse career also includes cheering at over 100 NFL and collegiate games and advising startups, further showcasing her dedication to empowering others both in business and the cheerleading world.
Torch Warrior Wear Shark Tank Pitch
Haley McClain Hill’s appearance on Shark Tank Season 15 was nothing short of impressive. With her unique background as a United States Air Force veteran and a professional cheerleader for two NFL teams, Haley brought a distinct perspective to the business world.
Her military service and experiences on the sidelines of major sporting events inspired her to launch Torch Warrior Wear, a military-grade apparel company aimed at empowering women in the armed forces.
During her pitch, Haley introduced the Sharks to Torch Warrior Wear’s signature product: the first-ever military-grade bodysuit designed specifically for women in uniform.
The bodysuits come in both long and short sleeves, with color options tailored to match the specific requirements of each branch of the military. More importantly, these bodysuits are made from breathable, stretchable fabric, ensuring optimal comfort and performance in high-stress environments.
While the bodysuits were originally designed for military use, Haley emphasized that she had plans to expand her product line to serve women in law enforcement, firefighting, and healthcare — all professions where top-tier performance and comfort are critical.
Shark Concerns and Haley’s Responses
As Haley explained her product’s versatility and market potential, the Sharks were quick to ask questions. Kevin O’Leary, known for his attention to detail, raised a concern about whether the bodysuits were fully compliant with military standards.
Haley confidently responded that all her bodysuits were military-approved and met the specific uniform requirements in terms of color and sleeve length.
Emma Grede, the guest Shark and co-founder of SKIMS and Good American, needed further clarification. She questioned why women in the military couldn’t simply wear any bodysuit, especially considering that SKIMS sells millions of them.
Haley provided a crucial distinction: military regulations require specific colors and precise sleeve lengths, and her bodysuits were designed with these details in mind.
To Emma’s surprise, Haley revealed that she had already secured a deal with the Army and Air Force Exchange Service, the largest military buyer globally.
Sales and Financials: A Promising Start
One of the most impressive aspects of Haley’s pitch was her sales journey. She launched Torch Warrior Wear in June 2021, ending her first year with $16,000 in sales.
In the following year, sales grew to $86,000. During the year of filming Shark Tank, Haley projected that her company would generate $500,000 in sales by the end of the year.
These numbers piqued the interest of the Sharks, but it wasn’t just the revenue figures that caught their attention. Haley revealed that each bodysuit cost $13 to manufacture, with the short-sleeve version retailing for $60 and the long-sleeve version for $75.
This profit margin demonstrated strong financial potential for the brand.
Additionally, Haley added a personal touch to each bodysuit by embroidering the word “fearless” in her own handwriting on every piece. This small detail was designed to boost the morale of the women who wear the bodysuits, particularly those in demanding military roles.
Sharks’ Offers On Torch Warriorwear Pitch
Despite the impressive sales growth and margins, not all the Sharks were convinced. Kevin O’Leary voiced concerns about the competitive landscape, particularly the possibility of larger companies, such as Emma Grede’s SKIMS, overtaking Torch Warrior Wear.
He feared that Torch could be overshadowed by bigger players with more resources, so he decided to bow out.
Mark Cuban was next to weigh in. He commended Haley for her service and entrepreneurial spirit but admitted that the investment didn’t align with his portfolio, so he was also out.
Robert Herjavec took a similar stance, expressing concerns about the market being too niche. While he respected Haley’s vision and product, he didn’t see the scalability needed to warrant his investment, so he too opted out.
Even Emma Grede, despite her experience in the bodysuit industry, ultimately agreed with Kevin’s concerns about larger companies potentially overpowering Torch. She wished Haley well but declined to make an offer.
Torch Warriorwear Shark Tank Deal
Just when it seemed like Haley’s chances were fading, Lori Greiner stepped in. Known for her keen eye for products that serve specific niches, Lori saw the potential in Haley’s brand.
Lori Greiner offered $150,000 in exchange for 25% equity in Torch Warrior Wear. This offer was higher than the equity percentage Haley was willing to part with.
Unfazed, Haley began negotiating. She countered Lori’s offer, proposing a 20% equity stake instead. Lori, however, remained firm in her belief that she needed a higher share to justify her investment. She countered back with an offer of 22.5% equity.
After considering the offer and the strategic value Lori could bring to the brand, Haley accepted the deal.
In the end, Haley McClain Hill left the Shark Tank with a $150,000 investment from Lori Greiner in exchange for 22.5% equity in Torch Warrior Wear. The deal represented more than just funding for Haley’s business—it offered her the chance to scale her brand with Lori’s guidance and connections.
With a Shark like Lori on board, Haley’s vision for Torch Warrior Wear has the potential to grow into a powerhouse, not just in the military space but in other industries like law enforcement, firefighting, and healthcare as well.
So, what happened to Torch Warriorwear after Shark Tank?
Keep reading our in-depth analysis on Torch Warriorwear Shark Tank Update to find out.
Torch Warrior Wear Shark Tank Update
So, what happened after Torch Warrior Wear’s Shark Tank appearance? According to reports, the brand saw a significant boost in sales following the show, with more traffic to their website and increased interest from women in the military and other industries.
Haley’s social media presence also grew, further expanding her reach. In addition to her bodysuits, Haley launched her first book, titled “Light The Torch: An Origin Story By The Creator Of Warriorwear.” The book, along with her apparel line, is available on the Torch Warrior Wear website.
The Shark Tank exposure helped Haley establish her brand in the highly competitive apparel market. While concerns about competition from larger players like SKIMS linger, Torch’s success so far is a testament to Haley’s dedication and unique product offering.
Did Torch Warriorwear Get A Deal On Shark Tank?
Haley McClain Hill made a splash on Shark Tank Season 15, successfully securing a deal with Lori Greiner. Initially, Lori offered $150,000 for a 25% equity stake in Torch Warriorwear, exceeding Haley’s expectations.
After some negotiation, the veteran entrepreneur countered with an offer of 20% equity, leading Lori to adjust her offer to 22.5%, which Haley ultimately accepted.
Since appearing on the show, Torch Warriorwear has continued to thrive, and the company is still in business, indicating a positive trajectory for Haley and her brand.
In addition to her success with Torch Warriorwear, Haley recently released her first book, which is available on her website, further showcasing her entrepreneurial spirit and dedication to empowering others.
Torch Women’s Bodysuits: Current Status and Future Plans
As of this Torch Warrior Wear Shark Tank update, the brand continues to grow. Haley is not only focused on expanding her product line but also on tapping into new markets, such as law enforcement and healthcare. The bodysuits are being adapted to meet the needs of women in these high-performance fields, where comfort and durability are essential.
Haley’s commitment to empowering women in uniform remains central to the brand. Each bodysuit comes with the word “fearless” embroidered in Haley’s handwriting, offering a morale boost for women who need it most. This personal touch resonates with her customers and aligns with the brand’s mission.
Looking ahead, Haley and Lori are exploring partnerships and opportunities to scale the business. With Lori’s guidance, Torch could soon be a household name in the tactical wear industry. The brand’s goal is to continue delivering innovative products that empower women in demanding professions.
Torch Warrior Wear Reviews
Torch Warrior Wear has garnered positive reviews from women in the military and beyond. Customers praise the bodysuits for their comfort, durability, and thoughtful design, particularly the breathable and stretchable fabric that makes them suitable for long, demanding workdays. The inclusion of military-approved colors and specifications has also been highlighted as a key feature, making it easier for women in uniform to adhere to regulations while feeling comfortable.
Additionally, many appreciate the personal touch of the word “fearless” embroidered on each bodysuit, which resonates with those who value empowerment and confidence in their work. With a growing customer base and positive feedback, Torch Warrior Wear has been steadily building a strong reputation for meeting the specific needs of women in demanding roles.
Where To Buy Torch Warriorwear Women’s Bodysuits?
If you’re looking to purchase the military-grade bodysuits from Torch Warrior Wear, the best place to start is their official website, TorchWarriorWear.com. Here, you can browse through their collection of long and short-sleeve bodysuits, which are specifically designed to meet military uniform standards.
The bodysuits are available in various colors that correspond to different military branches, ensuring both comfort and compliance for women in uniform.
Additionally, you can find Torch Warrior Wear products through the Army and Air Force Exchange Service (AAFES), the largest military retail provider worldwide. This partnership allows military personnel to conveniently access these specialized bodysuits, either online or in-store at AAFES locations.
Keep an eye on the website for upcoming products tailored to women in law enforcement, firefighting, and healthcare.
FAQs On Torch Warrior Wear Shark Tank Update
Who Owns Torch Warrior Wear?
Torch Warrior Wear is owned by Haley McClain Hill, a United States Air Force veteran and former NFL cheerleader. She founded the brand to create military-approved bodysuits for women, combining her military background and entrepreneurial vision.
Did Torch Warrior Wear Get A Deal on Shark Tank?
Yes, Torch Warrior Wear secured a deal on Shark Tank when Lori Greiner offered $150,000 for 25% equity in the company. After some negotiation, the final agreement was reached at 22.5% equity. This partnership aims to help grow the brand and increase its market presence.
Is Torch Still In Business?
Yes, Torch Warrior Wear is still in business and thriving after its appearance on Shark Tank. The company has experienced a significant boost in sales and continues to offer its military-grade bodysuits for women, expanding its product line to cater to various professions in need of specialized apparel.
How is Torch Doing After Shark Tank?
Since appearing on Shark Tank, Torch Warrior Wear has experienced significant growth in sales, reportedly on track to reach $500,000 by the end of the year following the show.
The visibility from the pitch, combined with a robust social media presence, has helped boost brand recognition and customer interest.
Additionally, Haley McClain Hill has launched her first book, further expanding her brand’s reach and engagement.
Conclusion: Torch After Shark Tank
Reflecting on the journey of Torch Warrior Wear from its pitch on Shark Tank to its current success, it’s clear that Haley McClain Hill’s passion and dedication have paid off.
Despite initial concerns from the Sharks about competition and market size, the deal with Lori Greiner has given Haley the resources and mentorship to take her brand to the next level.
The Torch Warrior Wear Shark Tank update shows that the company is on a promising path. With increased sales, a loyal customer base, and plans to expand, Torch is well-positioned to thrive in the coming years.
Haley’s story is one of resilience, innovation, and the belief that women in uniform deserve better—traits that resonate strongly with her customers.
As Haley continues to grow her brand, Torch Warrior Wear serves as an inspiration for aspiring entrepreneurs, especially women looking to break into traditionally male-dominated industries.
If Haley’s journey teaches us anything, it’s that with the right blend of passion, persistence, and innovation, anything is possible.
Keep an eye on the website of Torch Warriorwear to get the latest update.
In the meantime, you can check out more Company Updates on Shark Tank Season 15 Episode 13 by clicking on the links below:
- Genius Litter After Shark Tank Update
- Modern Picnic After Shark Tank Update
- AU Baby After Shark Tank Update
Before you go, make sure to visit our Season 15 Company Updates Page, All Company Updates Page and Shark Tank All Products Page for more information on various companies and products featured in the Show.
At the same time, you can FOLLOW our blog to get the latest updates on businesses featured in Shark Tank Show. And, if you have any questions, you can send us message at your convenience.
Lastly, you can check out more Company Updates for the businesses featured in Shark Tank Season 14 by visiting our Season 14 Company Updates Page.
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