In Shark Tank Season 15, sisters Jenny Hutt and Stacy Fritz, along with their business partner Andrea Gluck, pitched their innovative eyewear brand, Bunny Eyez.
Known for its tiltable and flippable reading glasses, Bunny Eyez aims to revolutionize traditional reading glasses and dominate the market with its fresh design.
Did the sharks catch the vision behind their idea?
Or,
What happened to Bunny Eyez after Shark Tank?
Let’s find it out in our thorough analysis on Bunny Eyez Shark Tank update and pitch recap…
Table of Contents
Quick Summary
Here’s a quick summary of Bunny Eyez Shark Tank deal:
Jenny Hutt, Stacy Fritz, and Andrea Gluck showcased their company on Shark Tank Season 15, securing a deal with Daymond John for $200,000 in exchange for 20% equity. The agreement also entails a $2 royalty per unit sold, with the equity percentage reducing to 15% and the royalty ceasing once the investment has been recouped. As for a Bunny Eyez Shark Tank Update, the company remains operational and is making strides in the market, with customers expressing great enthusiasm for their products.
Bunny Eyez On Shark Tank
| Shark | Result |
| Daymond John | Accepted deal for $200,000 for 20% equity, plus a $2/per unit royalty. When investment is recouped, equity drops to 15% and the royalty goes away |
| Kevin O’Leary | No Offer |
| Mark Cuban | No Offer |
| Lori Greiner | No Offer |
| Barbara Corcoran | No Offer |
Bunny Eyez Shark Tank Deal
- Business: Tilt-able and flippable reading glasses
- Entrepreneurs: Jenny Hutt, Stacy Fritz, Andrea Gluck
- Asked For: $200,000 for 10% equity
- Shark Tank Deal Deal: $200,000 for 20% equity, $2/per unit royalty. Equity drops to 15% and royalty goes away once the investment recouped
- Shark: Daymond John
Bunny Eyez Company Information
| Brand Name | Bunny Eyez |
| Official Website | bunnyeyez.com |
| @bunnyeyez | |
| @BunnyEyez | |
| Where To Buy Bunny Eyez Glasses | Buy Now On Amazon |
Bunny Eyez Overview: What Are Bunny Eyez Glasses?
Bunny Eyez offers reading glasses unlike any other on the market. Their glasses feature flexible, tiltable, and flippable frames that make them incredibly convenient for everyday use.
Whether you’re reading, working, or multitasking, these glasses are designed to be worn comfortably in a variety of positions without compromising vision. They are ideal for anyone who constantly needs to put on and take off their glasses while performing different tasks.
Inspired by a problem many glasses wearers face, co-founder Jenny Hutt had the idea for Bunny Eyez during a salon visit when she realized she needed glasses to read but didn’t want them on her face while getting her hair done. This led to the concept of a tiltable, flippable frame, making it easy to adjust the glasses without needing to remove them entirely.
The innovative design has resonated with consumers who appreciate both the practicality and style of Bunny Eyez glasses. The company holds two utility patents for the hinge mechanism, which allows the glasses to tilt and flip effortlessly.
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Bunny Eyez Founders: Jenny Hutt and Stacy Fritz
Bunny Eyez was founded by sisters Jenny Hutt and Stacy Fritz, whose entrepreneurial journey is driven by a personal need and family inspiration.
Jenny Hutt, a lawyer and media personality, came up with the idea for Bunny Eyez during a routine visit to the hair salon, where she struggled with repeatedly removing her reading glasses while getting her hair done. This sparked the concept for flippable, tiltable reading glasses, and together with Stacy, they worked to turn the idea into reality. The glasses are named in honor of their late mother, Bunny, adding a sentimental touch to their brand.
Stacy Fritz, who has a background in fitness and wellness, teamed up with Jenny to bring both style and functionality to their product. The sisters’ strong partnership, combining Jenny’s media experience and Stacy’s expertise in lifestyle products, helped them successfully build a brand that stands out in the competitive eyewear market.
Their commitment to innovation and solving everyday problems has made Bunny Eyez a unique and practical solution for countless customers.
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Bunny Eyez Shark Tank Pitch
Stacy Fritz, Jenny Hutt, and Andrea Gluck entered Shark Tank Season 15 with smiles and determination, eager to pitch their innovative company, Bunny Eyez, to the sharks.
Bunny Eyez offers a revolutionary twist on reading glasses, introducing frames that are both tiltable and flippable, providing convenience for users who frequently need to adjust their glasses.
Jenny shared the inspiration behind Bunny Eyez, explaining how the idea came to her during a visit to the hair salon. Frustrated with the need to constantly take off and put on her reading glasses, she thought, “I wish I could just flip the temple of my glasses, and hold them in my hand.”
That moment sparked the creation of the first-ever readable, flippable, and tiltable glasses. Named in memory of Jenny and Stacy’s late mother, Bunny, the glasses offer not only functionality but also style.
The flexibility of Bunny Eyez is a game-changer for those who need reading glasses but can’t always keep them on their face. With two utility patents on the hinge, Bunny Eyez has solidified its place as an innovative product in the eyewear market.
Bunny Eyez Financial Details
During the pitch, Barbara Corcoran expressed curiosity about the public’s response to the product. Andrea revealed that, since launching in 2018, Bunny Eyez had sold over 200,000 units, with lifetime sales exceeding $5 million.
However, the business faced challenges in recent years. After hitting $1.9 million in sales in 2019, sales declined to $1.3 million in 2020 and continued to dip to just over $400,000 in 2022. Despite these setbacks, the team remained committed to bouncing back stronger than ever.
Daymond John asked for more details about the numbers. The glasses are manufactured for $3.70 per unit, with the cases costing $0.60 each. The retail price ranges between $35 and $40. While the ladies had achieved considerable success through direct-to-consumer sales on their website and Amazon, they needed help with distribution to reach a broader audience, including big-box retailers.
Although impressed with the product, Kevin O’Leary (Mr. Wonderful) and Mark Cuban decided not to invest.
Kevin felt he wasn’t the right fit, and Mark believed that marketing the product’s functionality to the right audience would be challenging in today’s social media-driven landscape. Barbara also expressed concerns about selling the glasses in retail stores due to the need for in-person demonstrations, which led her to bow out.
Bunny Eyez Shark Tank Deal
Daymond John, however, saw potential in Bunny Eyez. He offered $200,000 for 20% equity, along with a $2 per unit royalty. The royalty would end once Daymond recouped his investment, at which point the equity would drop to 15%.
Lori Greiner agreed that Daymond’s deal was a good one, so she also opted out.
In the end, the Bunny Eyez team accepted Daymond’s offer – $200,000 for 15% equity and the and royalty goes away once the investment recouped, leaving the tank with a shark on their side and new opportunities on the horizon.
So, what happened to Bunny Eyez after Shark Tank? Keep reading our thorough analysis on Bunny Eyez Shark Tank Update to find it out!
Bunny Eyez Shark Tank Update
So, what happened to Bunny Eyez after Shark Tank?
Well, according to our Shark Tank Bunny Eyez Update – since their Shark Tank appearance, Bunny Eyez has experienced significant growth.
The national exposure from the show led to a surge in sales, as millions of viewers became aware of the innovative reading glasses.
The partnership with Daymond John provided the company with valuable guidance in navigating the complexities of scaling their business.
One of the biggest advantages post-Shark Tank has been the increased brand visibility. Bunny Eyez has developed a strong presence on social media, where influencers and celebrities like Hoda Kotb and Kaley Cuoco have been spotted wearing the glasses.
These endorsements have helped the brand gain credibility and attract a broader audience.
Bunny Eyez continues to sell their glasses both through their website and on Amazon. In fact, their Amazon store has become a popular destination for customers, thanks to positive reviews and the convenience of online shopping.
The company has also worked on expanding its product line to cater to different styles and preferences, ensuring they remain relevant in the competitive eyewear market.
Did Bunny Eyez Get A Deal On Shark Tank?
Yes, Bunny Eyez successfully secured a deal on Shark Tank.
During their pitch in Season 15, the founders Stacy Fritz, Jenny Hutt, and Andrea Gluck presented their innovative reading glasses, which feature a unique tiltable and flippable design.
After some deliberation and feedback from the sharks, Daymond John recognized the potential of Bunny Eyez and offered $200,000 for 20% equity in the company, along with a $2 royalty per unit sold. This deal was contingent on the royalty ending and the equity dropping to 15% once he recouped his investment.
The team accepted Daymond’s offer, marking a significant milestone for Bunny Eyez as they left the tank with not only financial backing but also valuable mentorship and guidance from an experienced entrepreneur.
This partnership aims to help Bunny Eyez expand its reach in the competitive eyewear market, ultimately allowing them to grow their business and increase visibility among potential customers.
Bunny Eyez Update On Financial Performance
Despite their current success, Bunny Eyez has faced its fair share of challenges. During their Shark Tank pitch, the founders were transparent about the ups and downs in their sales trajectory.
In their first few years, Bunny Eyez experienced rapid growth, reaching $1.9 million in sales in 2019. However, the following years saw a decline, with sales dropping to $1.3 million in 2020 and just over $400,000 in 2022.
These setbacks were partly due to personal challenges faced by the founders, but they remained determined to bounce back. By partnering with Daymond John, they aimed to revitalize their sales and expand into new markets.
One key strategy they are focusing on is increasing their distribution to big-box stores and other retailers, which would provide more opportunities for customers to experience the product firsthand.
Where To Buy Bunny Eyez Reading Glasses?
Bunny Eyez reading glasses are easily accessible for consumers looking to experience their innovative design. You can purchase them directly from the official Bunny Eyez website, where the full range of styles and colors is available.
The website often features promotions and discounts, making it a great option for first-time buyers and loyal customers alike. Additionally, shopping through the official site ensures you receive the latest product updates and information straight from the source.
For those who prefer a more convenient shopping experience, Bunny Eyez glasses are also available on Amazon. This platform offers the advantage of fast shipping and the ability to read customer reviews, helping potential buyers make informed decisions.
With both the company website and Amazon as purchasing options, Bunny Eyez has made it simple for anyone to find the perfect pair of their stylish and functional reading glasses.
The Road Ahead: What’s Next for Bunny Eyez?
Looking forward, Bunny Eyez has big plans for the future. They are working hard to expand their retail presence, which could significantly boost their sales. While their online business has been successful, having a presence in physical stores would allow customers to try the glasses and understand their unique functionality.
In addition to retail expansion, Bunny Eyez is also focusing on broadening their product line. They have hinted at developing new styles of eyewear to appeal to a wider range of customers, including sunglasses and other accessories.
The company is also exploring ways to increase their brand’s presence in international markets. As the demand for stylish, functional eyewear grows, there is ample opportunity for Bunny Eyez to tap into a global audience.
Bunny Eyez Social Media Success and Celebrity Endorsements
A key factor in Bunny Eyez’s post-Shark Tank success has been their social media strategy. The company has built a loyal following on platforms like Instagram, where they frequently share user-generated content, promotions, and endorsements from well-known personalities.
Celebrities like Hoda Kotb and Kaley Cuoco have been spotted wearing Bunny Eyez glasses, providing the brand with invaluable exposure. These endorsements have played a significant role in attracting attention to the product and boosting consumer interest.
Positive customer reviews further strengthen the brand’s reputation, with many users praising the convenience and style of the glasses.
FAQs On Shark Tank Bunny Eyez Update
How Are Bunny Eyes Doing After Shark Tank?
Bunny Eyez has been performing well after their appearance on Shark Tank, benefiting from increased visibility and sales following their pitch. The exposure led to significant growth in their customer base, and they continue to expand their product line while securing endorsements from celebrities.
Their innovative reading glasses remain available through their website and Amazon, contributing to their ongoing success.
Did Bunny Eyez Get A Shark Tank Deal?
Yes, Bunny Eyez secured a deal on Shark Tank. Daymond John offered $200,000 for 20% equity in the company, along with a $2 royalty per unit sold, which would end once he recouped his investment. The founders accepted the offer, gaining both financial support and valuable mentorship.
This deal was contingent on the royalty ending and the equity dropping to 15% once he recouped his investment.
Who Owns Bunny Eyez?
Bunny Eyez is co-owned by sisters Jenny Hutt and Stacy Fritz, along with their partner Andrea Gluck. After appearing on Shark Tank and securing an investment from Daymond John, he also holds a stake in the company, providing valuable support as they grow the brand.
How Do Bunny Eyez Work?
Bunny Eyez work by featuring a unique tiltable and flippable design that allows users to adjust the glasses easily without having to remove them. This innovative hinge mechanism enables the temples of the glasses to flip up, making it convenient for reading or performing tasks while still being stylish and functional.
The glasses are designed to provide flexibility, ensuring comfort and practicality for everyday use.
Conclusion: Bunny Eyez After Shark Tank
Based on our Bunny Eyez Shark Tank Update, we can say that Bunny Eyez’s journey from the Shark Tank stage to their current success is a testament to their resilience and innovation.
By introducing a revolutionary product that addresses a common problem, they have carved out a unique space in the eyewear market. With Daymond John on board and a clear strategy for growth, Bunny Eyez is well-positioned to continue expanding their reach.
As they work on scaling their business, expanding into retail, and developing new products, it’s clear that the future is bright for Bunny Eyez. Whether you’re looking for a stylish and functional pair of reading glasses or just following their inspiring entrepreneurial journey, Bunny Eyez is a brand to watch.
Stay tuned for more Bunny Eyez Shark Tank updates as they continue to evolve and disrupt the eyewear industry.
Meanwhile, feel free to explore updates on other companies from Season 15 Episode 7 by checking out the links below:
Before you go, make sure to visit our Season 15 Company Updates Page, All Company Updates Page and Shark Tank All Products Page for more information on various companies and products featured in the Show.
At the same time, you can FOLLOW our blog to get the latest updates on businesses featured in Shark Tank Show. And, if you have any questions, you can send us message at your convenience.
Lastly, you can check out more Company Updates for the businesses featured in Shark Tank Season 14 by visiting our Season 14 Company Updates Page.
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